Alexis Reneé Jones
Fashion Merchandiser & Visual Stylist
Window Displays
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Kate Spade "Swing Into Spring"
Large Window Display #2
Inspired by the seasonal changes we designed a window
display highlighting the different aspects of spring. Using bold pops of color and floral themed merchandise we developed a window to reflect Kate Spade’s spring collection. In addition to the merchandise our window featured wooden swings, a floral banner, and a shower of petals falling from the sky to tie in our theme “Swing into Spring”.
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Cotton Inc. "A Memory That Lasts A Lifetime"
Shadowbox #2
Our cotton theme was inspired by the Neuromarketing discussion board about promoting cotton as an elegant fabric that can and should be used more for wedding fabrics. We decided to focus on a bouquet of dried cotton to induce the happy feeling of a wedding and nostalgic, heartwarming memories that celebrate a couple and love. By merging the memories of cotton to a moment that is considered one of life's most important, we were able to portray cotton in a desirable manner, showcasing it within a priceless moment.
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Louis Vuitton "In Your Wildest Dreams"
Large Window Display #1
Inspired by Taylor Swift's music Video "Wildest Dreams" we created a window that focused on a trip to African Savannah. The window was merchandised with a set of Louis Vuitton bags along with vintage luggage, post cards, a hammock, accessories, and additional items to convey the theme of our window.
Vera Bradley "Adventure Is Out There"
Shadowbox #1
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Playing with the bright vibrant colors of Vera Bradley we created a shadow box display to focused on the idea of travel and adventure. Our shadow box featured a travel sized duffel bag filled with tissue paper and colorful outbursts that relate to the youthful feeling of Vera Bradley.
